After a weekend of some fun activities outside the Valley, before heading home to unpack, we stopped at La Herradura in Pharr to satisfy our (no surprise here) hunger. While we have heard of this taqueria to the east of Matt’s Building Materials, we did not know what we were in for.

As we sat in our vehicle waiting for the rest of our caravan to arrive, we noticed that there was a constant flow of cars coming in and out of the parking lot. We looked around, no other shops were open on this Sunday evening. Everybody was heading into La Herradura. We immediately decided to jump out of our vehicles and try to catch a table for 6 inside the restaurant. Yes, we did say “inside”. This place is so hip that there are even tables outside for those who cannot wait to get their Taco on. We have established that we love to eat Al-Fresco but with the sudden drop in degrees we weren’t going to let our little tushies freeze. Inside! It was decided.

Walking through the doors of La Herradura is what we would imagine to be like stepping onto the floor of the New York stock exchange. There were bodies everywhere, going at what seemed to be 100 miles per hour. Hands were up in the air signaling “2, 3, 4 Tacos” and everyone was gloating in the bounty brought upon their tables. So the New York Stock Exchange might be a bit of a stretch, but can you blame us? We are talking about tacos here.

The menu at La Herradura is short and simple. It consists of 5 main items. This is both a blessing and curse. The less options you have, the easier it is to choose. OR the less the options you have, the more you want to order the whole menu. There are only 3 kinds of tacos: bistec, tripa or mixta. You also get your choice of maiz or flour tortillas. If you have difficulties in knowing how to order your tacos, don’t fret, La Herradura has a “How to” guide in the back of their menu to show you through the various options. Besides tacos you can order Mexican Hot Dogs with mayo, mustard, ketchup, tomato, raw and grilled onions. Plus 10 points in the “you’re super cool” category if you add bacon to it. They also have tortas with ham AND bistec, 12-inch sincronizadas and the ultimate Papa Asada that looks like it’s at least 5 pounds of creamy potato goodness. Of course all meals are complemented by a steaming cup of frijoles a la charra. Add a squeeze of lime for an extra flavor kick.

Remember to order your Mexican Coca Cola or your agua fresca de Jamaica or Horchata next time your’re in the mood for a fast and delicious meal at any one of the 3 La Herradura’s. Our latest adventure took place in La Herradura #3 at 802 E Expressway 83 Suite i, Pharr, TX. Their other 2 locations are located in Edinburg and Las Milpas. Their hours of operation are Sunday through Wednesday 11:00 a.m.-2:30 a.m. and Thursday through Saturday 11:00 a.m.-3:30 a.m. You can reach La Herradura #3 (956) 475-1199 or via their various social media outlets.

Gaby Jones and Trisha Watts work hand-in-hand with the service industry. Jones is in charge of craft and imported beer for L&F Distributors-South Texas and Watts is a freelance writer specializing in the marketing of the service industry. Each week they will have a new adventure and provide an opinion on multiple locations throughout the Rio Grande Valley. They can be reached at