McALLEN – The inaugural Catrina Music Fest will bring several Mexican rock bands to the convention center campus which will be headlined by Caifanes and Zoe.

Other artists include El Tri De Alex Lora, Fobia, Cultura Profetica, Ximena Sariñana, Jenny and the Mexicats, Too Many Zooz, Inspector, Genitallica, La Castaña, Victimas Del Dr. Cerebro.

The event will be the largest of its kind in South Texas.

Tickets for the event will go on sale Wednesday in a special presale presented by Tecate. To access the presale on the password will be Tecate. Tickets will also be sold in three phases, the first phase will begin with the Wednesday presale at 10 a.m. until 10 p.m. The first phase will continue with regular sale on Friday Aug. 2 at 10 a.m.

Prices for tickets are $95 for regular and $185 for VIP.

The vision for Catrina Music Fest was born, like many things, on a napkin. First Row Productions leadership which includes President Nora Davila and General Manager Alberto Casa, could not believe how fast the festival took shape.

“It is a festival of Dia De Los Muertos that will be filled with diverse activities,” Casa said in Spanish. “But the spine of the event will the music.”

First Row Productions, a company that has been bringing shows for a decade. The began with their first show at the McAllen Civic Center in 2009. They have produced over 300 events nationally in more than 20 Hispanic markets. They are currently producing 300 events per year.

McAllen City Commissioner for District 5 Seby Haddad said on Nov. 2 the McAllen Convention Center festival grounds will transform into a colorful destination that transports spectators into a parallel universe.

“The City of McAllen is honored to be the home of Catrina Music Fest 2019,” Haddad said. “The music fest will give the citizens of McAllen and surrounding areas to celebrate the longstanding traditions of Mexico and Dia de los Muertos through the metaphors of art, music and entertainment.”