McALLEN The McAllen Chamber will be hosting the second of three professional presentations during its "Fall 2011 Lunch & Learn Business Seminar Series" on Monday, Nov. 14. The session, labeled Business Blogging, will be presented by Victor Castillo, director of sales of the McAllen Chamber of Commerce.

In this business blogging seminar participants learn how to setup, build and promote a business blog. A blog is arguably the most versatile tool in your Web marketing toolbox. The Seminar will discuss the following strategies: How to setup and use a blog, How to use a blog to increase your search engine visibility, How to maximize your social media activity with a blog, and Why a blog beats a Website and an email newsletter

The seminar will be held on November 14 at the Chamber, located at 1200 Ash Ave in McAllen. The Lunch & Learn Session will run from 12:00 noon to 2:00 pm, and lunch will be provided by Jason's deli for registered attendees. The session carries a $9.95 fee for McAllen Chamber members and $14.95 fee per for non-members per attendee.

For additional information on the "Lunch & Learn Business Seminar Series", or to register for the event, please contact Michelle Rodriguez at 956-682-2871 or As seating is limited, timely registration is encouraged.